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Digital Marketing Apprentice

Company Name:
Apprenticeship Framework/Standard:
Digital Marketer Level 3
12 Mar 2020
Vacancy Type:
Working Hours:
Job Advert


Digital Marketer


Farlington, Portsmouth

Monday-Friday 8am-5pm, 37.5 hours a week, one hour lunch, overtime will be paid to hit deadlines

Wage discussed at interview – this is based on age and experience, the company want to pay above apprentice minimum of £4.15 (new minimum as of 1st April 2020)

Here at GymBuddy we are a tech startup in the fitness industry, we’re a social media platform specific to fitness. We partner gyms nationwide to allow our paying subscribers access to our partner gyms with a single monthly subscription.

We are looking to take this company global so the right candidate will benefit from being one of the first employees, with the chance to travel and grow an exciting new startup. We want to take young creative people on to grow as our company grows.

You will be responsible for developing, implementing and managing marketing campaigns that promote GymBuddy and its services. You will play a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring customers.

We are not looking for qualifications, we are looking for hard working self-motivated people that want to succeed.

All candidates would need to be experienced in illustrator/photoshop, be social and have a good sense of humour.

Key objectives are to:

  • Raise brand awareness through email and social media marketing activity
  • Generate lead through email and social media marketing activity
  • Create value for our audience by posting articles, writing blogs posts and creating industry white papers

The key responsibilities are:

  • To seek and engage via online forums and multiple social media accounts, i.e. Facebook, LinkedIn and YouTube
  • To help research new markets identifying target organisations
  • To build ever increasing numbers of contacts, followers, friends via social media for the company profile
  • To help research relevant content which could be utilised via our sites and then promoted
  • Monitoring the success of social media campaigns and reporting findings to the management team
  • Dealing with customer enquiries and general administration support if required
  • Updating and maintaining various online adverts on multiple platforms
  • Data entry and cleansing

Skills and knowledge

  • Good knowledge and experience of Microsoft applications including Microsoft Word, PowerPoint and Excel
  • Good knowledge and experience of using a variety of social media
  • Good communication skills via face to face, email and phone
  • Basic experience in office administration to cover staff absence
  • Good time management
Beneficial but not essential
  • Knowledge and implementation of HTML and CSS
  • Knowledge and implementation of video editing
  • Prior use of social media management tools
  • Basic animation

Personal qualities

  • Enthusiastic and focused
  • Very organised
  • Excellent verbal and written communication skills
  • Punctual and reliable
  • Ability to think independently and work within a team
  • Creative flair
  • Outgoing personality

Desired qualifications

9-4/A*-C in English, ICT and Maths or Functional Skills Level 2 in all three.

A strong interest in marketing, social media and digital technologies is desirable.

Things to consider

  • Paid holiday
  • Bonus scheme
  • Free gym membership
  • Company days out
  • Driving licence would be beneficial.

Course breakdown

Formal training usually takes place every 1 to 2 months and learning coaches will also be in regular contact to support learning. The programme runs for 16 months.

Students will be taught using our partner Online Live (OLL) learning platform. This is the same platform used to teach corporates like Dell and Microsoft. The OLL platform gives access to live classrooms and fully functional virtual environments giving the freedom to attend from virtually anywhere.

You will be working towards a Level 3 Standard in Digital Marketing and you will achieve the following qualification.

·        BCS Level 3 Certificate in Principles of Coding

·        BCS Level 3 Certificate in Marketing Principles

·        BCS Level 3 Digital Marketing Business Principles

Further to the qualifications above, you will also achieve the following;

·        MTA HTML 5

·        CIW Site Development Associate

·        CIW Internet Business Associate

·        CIW Social Media

·        Upon completion you can claim membership as an Affiliate (Professional) member of the CIM (Chartered Institute of Marketing) and/or Associate membership.

Due to being a virtual apprenticeship the training can be completed at home, in the work place or at our college campus in Birmingham in a computer room and would be agreed with the employer. Time spent training will come under the working hours per week.

Future prospects

After successful completion of the apprenticeship GymBuddy would like to offer you full-time position.